Managing with Carrots : Using Recognition to Attract and Retain the Best People

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Employees can also benefit from being given new and more challenging assignments that take them out of their comfort zones. From the soccer field to the battlefield to the boardroom, nothing is better at keeping an individual focused and responsive than belonging a team. Through teamwork, employees learn to trust each other and to look beyond themselves. And healthy competition in a team setting, both in the office and after hours, can increase creativity as well as productivity. Remember that the carrot, not the stick, is most likely to get the best out of your workforce.

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Managing with Carrots - Using Recognition to Attract and Retain the Best People [Chester Elton, Adrian Gostick] on *FREE* shipping on qualifying. Managing With Carrots: Using recognition to attract and retain the best people. Based on the book by Adrian Gostick and Chester Elton,,Gibbs Smith Publisher.

My own startup Outro has a built-in rewards program for our clients to send gift cards to people when they give a referral or make a warm introduction. It doesn't take much--an employee of the month plaque, a coupon for a Starbucks latte--to create real motivation, especially when recognition takes place in front of the group. Recognition and reward on a regular basis remind employees that they are appreciated, and help them to balance short- and long-term goals.

Boredom saps motivation and reduces productivity. In order to maintain motivation at the office, keep things lively and new.

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Avoid routine by allowing employees to explore and be inventive. Try to think of ways to put a new spin on old tasks, and to make sure that the most repetitive tasks don't always fall on the same people. Schedule short breaks so that employees can interact and check in with loved ones. For many if not most employees, motivation is directly tied to job satisfaction. It almost goes without saying, then, that supportive leadership needs to do everything possible to eliminate such sources of dissatisfaction as uncertainty about the future, intrusive supervision and excessive paperwork.

Goodyear named the process vulcanization after the Roman god of fire, Vulcan. Today it's hard to imagine life without Goodyear's rubber. There would be no electricity, no cars, no computers, no bicycles, no radios or televisions, no phones. We wouldn't have airplanes, washing machines, or toasters. We wouldn't even have our favorite pair of old sneakers. Years later, those chronicling his life called Goodyear's moment of discovery an accident. Goodyear strongly disagreed.

He argued that if he had not "applied himself most perseveringly to the subject," the accident would have had no meaning. He asserted that he was the only man "whose mind was prepared to draw an inference" from the incident. In other words, he was prepared and ready to go when the rubber hit the sizzling, pot-bellied stove. Goodyear was a visionary. Not only could he see a future that others could not, he was the only man in a crowded room to recognize the introduction of heat to sulfur and rubber for what it was -- a revolutionary, transformational acceleration process.

We've found that in business, there are leaders who are visionaries. They see the untapped potential of their workforces and believe it is possible to reach higher. They have spent years experimenting with their leadership styles. They have consulted mentors, read business books, and attended seminars.

Through their efforts, they have brought their employees a long way toward reaching their maximum potential -- but not all the way. And there's the rub. Show us any leader who sets clear goals, communicates openly, respects people and treats them fairly, holds people accountable, and creates trusting relationships, and we'll show you a leader who's almost got it right. Show us an organization where people are coming to work on time, doing their jobs, and feel satisfied, and we'll show you an organization that is close to achieving its full potential.

Show us some good management books that promise to transform your organization from ordinary to extraordinary, and we'll show you wisdom that will push you nearer to your goals than you've ever gotten before. Some would argue that they are good words. For some leaders, they might even be good enough. But for those of us who are determined to reach beyond the ordinary to our maximum potential, "almost there" is a frustrating place to be.

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What we need is an accelerator. Scientists have known the secret of accelerants for decades, adding them to speed up chemical reactions, achieving results more quickly.

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Accelerators work the same way in business, making the things you're doing work better, faster, and more smoothly, without throwing you or your organization off balance. It may sound like magic, but it isn't. The relationship between a management accelerant and improved business results is highly predictable. In fact, an accelerant is the missing ingredient that will bridge the gap between where your team is now and where it can be.

And in the workplace, there is no accelerator with more impact than purpose-based recognition.

A Carrot A Day: Reward to Retain the Best Staff - Coleman Associates Coleman Associates

The numbers prove it. First, the Research Our guts always told us that acceleration was the answer. During the past fifteen years, we have visited more than two dozen countries, taught seminars to almost a million people, and spent thousands of hours consulting with leaders of Fortune titans.

Through that time, we have repeatedly witnessed the power of recognition to improve not only morale but business results as well. But what we really needed -- and what drives businesses in general -- is unmistakable empirical evidence.

Creating A Carrot Culture (Andrea Gappmayer)

That evidence is what makes this book unique. Here are just a few preview insights from our research that might startle you: In response to the question "My organization recognizes excellence," the organizations that scored in the lowest fourth overall had an average return on equity ROE of 2. In other words, companies that most effectively recognize excellence enjoy a return that is more than triple the return of those that do so the worst. The teams and offices rated most highly by employees in response to, "My manager does a good job of recognizing employee contributions," also typically place in the top scores for customer satisfaction, employee satisfaction, and retention. Of the people who report the highest morale at work, In contrast, 56 percent of employees who report low morale give their manager a failing grade on recognition, and only 2. Numbers like these are the result of one of the most extensive and in-depth studies ever conducted on workplace productivity, involving ten years of research by The Jackson Organization and , interviews with managers and their employees around the globe. Employing a large team of expert researchers, analysts, and consultants, The Jackson Organization collaborated with us to quantify the connections among employee satisfaction, business outcomes, and recognition.

Our primary research tool was surveys, but pure numbers can be cold and uninspiring, so in addition, to cull the emotions and thoughts behind the data, we conducted several dozen focus groups in five major metropolitan cities where we met with groups of line managers from all industries. And finally, throughout and well into , we conducted one-on-one interviews with hundreds of managers and their employees, primarily in the United States and Canada, but also in the United Kingdom, Germany, China, South Africa, Singapore, Malaysia, Thailand, and Turkey.

For more detail about the studies, see the appendices. And after all this research? What we have found about motivation, effective management, and the impact of the accelerator is actually quite remarkable. We think Goodyear would be proud. So if you're tired of almost achieving your potential, if coming close isn't nearly good enough anymore, let's shift things into high gear. Get ready to accelerate. Not-So-Soft Recognition Lying idle. That's exactly what the recognition accelerator has been doing in many organizations for much too long.

Like heat in Goodyear's innovation, it's been here for a long time: overlooked, misapplied, misunderstood, and largely untapped. The fact is that 79 percent of employees who quit their jobs cite a lack of appreciation as a key reason for leaving. Sixty-five percent of North Americans report that they weren't recognized in the least bit the previous year. The simple but transformative act of a leader expressing appreciation to a person in a meaningful and memorable way is the missing accelerator that can do so much and yet is used so sparingly.

A Carrot A Day: Reward to Retain the Best Staff

But it is not the employee recognition some of us have been using for years. Not by a long shot. This is purpose-based recognition. It is recognition done right, recognition within a context of effective leadership. And as the most dramatic accelerator of human potential, it's the most effective carrot. What is a carrot? For a successful leader, it's an acceleration tool. Our Oxford English Dictionary calls it "something enticing offered as a means of persuasion. It's something to be desired. In fact, it tops the list of things employees say they want most from their employers.

Simply put, when employees know that their strengths and potential will be praised and recognized, they are significantly more likely to produce value. Yet some will ask, "Isn't money the most effective carrot?

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Aren't the allure of bonuses and increases in salary what really motivate our employees? In fact one-third of the people you give a cash award to will use that money to pay bills. Another one in five won't have any clue in a few months where they spent the money or even how much they received. Is it tucked away in a scrapbook of memories? Of course not. But what about something useful and tangible that was given to you as a reward? Not a baseball cap, T-shirt, or canvas tote bag, but something usable and valuable. Chances are that even years later, you still own it and can picture the award in your mind.

The more prevalent problem with cash is that the supply is limited and strictly controlled, and your people know it. For many of the managers reading this book, that might not be the case. Many of us in middle and senior leadership roles are indeed motivated by the allure of a large bonus or increase in salary. Hefty sums of cash may in fact be motivating to us. But realize that for the majority of the people in your charge, that's just not in their cards.

And here's why: no matter what they do, your employees know you have only so much cash to share with them.